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And what we saw was that all of the messaging apps that people were using and they relied on the most were - kind of - these dedicated, focused experiences.
"But in order to get to your messages, you had to open up the app - which could take a few seconds - and then go to a separate tab. "The reason why we wanted to do this is because we really believe that this is a better experience and we think that messaging is becoming increasingly important. And messaging was this behavior that people were doing more and more. There are more than 10 billion messages sent every day on Facebook, said Zuckerberg. Facebook wanted to simplify the process for Messenger users.